The design company Classic Sofa was a family business with over 20 years of experience producing handcrafted bespoke furniture by the time it was handed down to a second generation in 2007. The timing couldn’t have been worse. The United States suffered a subprime mortgage crisis in 2007 that would lead to a global financial crisis the following year. The challenge of a major recession proved too difficult to overcome, and Classic Sofa’s owners had to put the business up for sale in 2012.
One person’s misfortune can become another’s gain. Blake Anding didn’t set out to become a furniture designer. In fact, he studied biomedical engineering and worked in finance for many years—until he decided he needed to make a life change. In 2012, he saw Classic Sofa for sale and, despite having no experience in design, bought it. He had a lot to learn, but he knew what he had to do to revive the company’s roots as a leader in the custom upholstery industry.
