DETROIT—Drivers trying to calculate whether it’s practical to own an electric car are facing a new math.
U.S. gas prices have fallen more than $1 per gallon over the last 12 months, to a national average of $2.06, according to AAA. That makes electric cars — with their higher prices tags — a tougher sell.
“Fuel savings are not top of mind to many consumers right now,” says John Krafcik, president of the car shopping site TrueCar.com.
Automakers have responded by slashing thousands of dollars off the sticker price of electrics. Incentives averaged $4,159 per electric car last year, up 68 percent from 2013, according to Kelley Blue Book. The average for all vehicles was $2,791.
