Investors Eyeing Esports as Growth Soars

ESports has graduated from a subculture into a mainstream industry, attracting investments from media companies, established sports team owners, and venture capital firms.
Investors Eyeing Esports as Growth Soars
The teams Misfits Gaming and G2 Esports compete in the finals of the European League of Legends Championship Series at the AccorHotels Arena in Paris on Sept. 3. CHRISTOPHE SIMON/AFP/GETTY IMAGES
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Competitive electronic sports have graduated from a subculture into a mainstream industry, attracting investments from media companies, owners of established sports teams, and venture capital firms.

For the uninitiated, esports, an amalgamation of the words electronic and sports, are video game tournaments. They are held in front of live audiences—similarly to other sporting events—and over the internet, where they potentially can be seen by millions of live viewers. Prizes for winners can reach millions of dollars.

Fan Yu
Fan Yu
Author
Fan Yu is an expert in finance and economics and has contributed analyses on China's economy since 2015.
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