Hillary Clinton’s campaign sees Donald Trump’s raising of $80 million in July as a “wake up call,” according to a memo scheduled to be circulated on Monday.
In the 750-word letter obtained by Politico titled “Wake Up Call” from campaign manager Robby Mook to high-level donors, the Clinton team expresses concern over Trump’s “best fundraising month of the campaign.”
“This was far more than anyone expected—and should be a wake-up call to all Hillary supporters. We must redouble our efforts in the coming weeks,” said the memo, also pointing out Clinton’s own $90 million raised between the campaign and other Democratic committees.
In the letter, Mook said the campaign was “very proud” of the more than $469 million raised throughout the campaign, but that Clinton is behind compared to President Barack Obama’s 2012 campaign in which he raised $520 million during the same time frame.
“With only three months to go, it is critical that we close the gap between President Obama’s record-level fundraising and the pace we are currently on,” the memo says.
“Falling short of the resources raised in 2012 will require us to scale back from the investments President Obama’s campaign made in organizing, data and other critical tools,” it adds.
To haul in more money from donors, Clinton, her running mate Tim Kaine, and former president Bill Clinton, will visit over more than 25 states and will headline over 80 finance events, according to Politico.
