Apple Might Unveil Next iPhone on September 9: Report

August 9, 2015 Updated: August 9, 2015    

In a month, Apple aficionados might get their first glimpse at the next-generation iPhone, which could be called iPhone 6S or iPhone 7.

BuzzFeed News’ regional managing editor John Paczkowski reported that Apple will hold its fall media event–even though the Cupertino, Calif.-based company hasn’t yet made an announcement.

Sources familiar with Apple told BuzzFeed News that a special event on the week of Sept. 7, and Sept. 9 is the likely date. It’s the same date Apple held the event last year.

“Like Apple fall events past, this one too will focus on the company’s next-generation iPhones, which are expected to arrive at market with a pressure-sensitive Force Touch display, an improved camera system, and a significantly faster and power-efficient wireless chip,” Paczkowski wrote in a report on Friday.

The sources said that Apple executives will probably show off the latest iPads as well. However, the 12.9-inch “iPad Pro” may not show up, the report states.

And, they added, Apple will debut the long-awaited successor to Apple TV.

The new phone most likely will not be called iPhone 7, and Apple will probably go with the “S” cycle. That means the handsets won’t have any new hardware designs, but they will have other improvements.

Like in previous years, Apple chief executive Tim Cook will launch the latest iPhone model.

The phone may go on sale on Sept. 25, with pre-orders being accepted on Sept. 18, said a leaked memo, according to the Telegraph newspaper. The name of the model was not specified, and it was only called “the new iPhone.”

The Wall Street Journal, meanwhile, reported that 85 million and 90 million units combined of two new iPhone models that have 4.7-inch and 5.5-inch displays were ordered by Dec. 31.

Apple sold more than 47 million units of its signature iPhone 6 models in the last quarter.