The chief executive of Anheuser-Busch’s U.S. division said that financial assistance will be delivered to wholesalers and distributors impacted by the Bud Light boycott.
Brendan Whitworth, the CEO, noted that he has responsibility for the financial repercussions faced by consumers, distributors, and employees in connection to the boycott. In April, transgender social media influencer Dylan Mulvaney posted a video of a Bud Light can with the influencer’s likeness on it, leading a number of conservative celebrities to criticize the move.