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Americans Tell CEOs: Drop the ‘Woke’ and Get Back to Business

New survey finds bipartisan majority are more likely to buy from companies that are politically neutral

Americans Tell CEOs: Drop the ‘Woke’ and Get Back to Business
A customer shops in a Kroger grocery store in Houston, Texas on July 15, 2022. Brandon Bell/Getty Images
Kevin Stocklin
Kevin Stocklin
Reporter
2/10/2023|Updated: 2/14/2023
0:00

As companies gear up for an economic downturn, cutting costs and staff, CEOs might want to heed the rising voices of consumers who want them to focus on business rather than politics.

According to a poll this week of more than 1,000 likely voters by the Trafalgar Group and Convention of States Action (COSA), nearly 80 percent said that, given the choice, they are more likely to buy from a company that is politically neutral. In a rare case of bipartisan consensus, both Democrats (76.9 percent) and Republicans (78.8 percent) felt this way in roughly equal measure.

Kevin Stocklin
Kevin Stocklin
Reporter
Kevin Stocklin is a contributor to The Epoch Times who covers the ESG industry, global governance, and the intersection of politics and business.
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