As companies gear up for an economic downturn, cutting costs and staff, CEOs might want to heed the rising voices of consumers who want them to focus on business rather than politics.
According to a poll this week of more than 1,000 likely voters by the Trafalgar Group and Convention of States Action (COSA), nearly 80 percent said that, given the choice, they are more likely to buy from a company that is politically neutral. In a rare case of bipartisan consensus, both Democrats (76.9 percent) and Republicans (78.8 percent) felt this way in roughly equal measure.