Retailer Wal-Mart Stores Inc. has begun experimenting with online deliveries of groceries in San Jose, Calif. The service, called “Walmart To Go,” allows consumers to purchase groceries online on its website, and have them delivered to their homes. Currently, produce, meat, baby products, and health and beauty products are available for home delivery.
According to company filings, groceries accounted for 54 percent of Wal-Mart’s topline revenues in fiscal year ended Jan. 31. If successfully integrated, Wal-Mart’s new service would compete with Peapod, Amazon Fresh, and FreshDirect.