Phil Butler
Travel

Phil Butler

Argophilia Travel

Phil is editor-in-chief of Argophilia Travel News, and senior partner at Pamil Visions PR, and CEO of Argophilia Travel. Phil now enjoys engaging the world’s travel sector with the vigor of a tech guru. He’s a widely cited authority on public relations by Russia Today, CBC, and other mainstream media. .



Latest by Phil Butler

  • A Brief Cretan Wine Tour

    Bart Lyrarakis

    The land that was once the center of Bronze Age magnificence, for that time beyond any comparison, Minoan Crete was a place of refined society. Ages ago, the cultivated of pure fruits of the vine were central to daily life on Crete. The wines of Crete today, bear tasteful witness to a tradition that is thousands of years in the making. Now, as back then, no dinner table on this mythical island is set without a special wine to go along.

    “There’s a place in the middle of the wine-dark sea called Crete, a lovely, fruitful land surrounded by the sea” – The Odyssey

    While many Minoan varieties of wine exist to this day, the process and pride that went …


  • Two Girls, 10 Days, and Some Crete Celebrity

    Diana & Roxy shopping on Crete

    Last month two colleagues of ours ventured to Crete for an end of summer holiday. What was intended as a beach getaway for friends though, ended up as publicity trip too. For Ruxandra Mindruta and Diana Abu-Zuaiter, suntan oil and toes in the sand turned to mini-Greek stardom. Before I relate their tale, I am reminded of a quote from Crete’s most famous author, Nikos Kazantzakis, who penned Zorba the Greek: 

    “You have your brush, you have your colors, you paint the paradise, then in you go.” 

    A couple months ago I was discussing technical features of the social media intelligence tool Brandwatch with Ruxandra Mindruta. Our conversation led to she and her friend’s plans for vacationing, and as …


  • Russia’s Putin Sends Travel Sanctions “Boomeranging” Back to EU

    Russia's Putin arrives for BRICs summit in Brazil - Courtesy The Kremlin

    According to business daily Vedomosti this week, Russia will likely start  restricting European airlines use of Russian airspace on routes to and from Asia.  If such “reverse” sanctions on EU and other western airlines are enacted, some experts say the economic fallout on European carriers will be crippling. Western sanctions levied against Russia, in an effort to punish Vladimir Putin over politics, may well prove out the Russian president’s “boomerang” theory on west sanctions. 

    The news from Russia this morning, Putin has evidently had enough of Washington, UK, and EU economic spears (July 31st EU Sanctions PDF)cast in his direction. Putin has just signed a ban on the import of agricultural goods from countries that have imposed sanctions …


  • Greece Tourism 2014: A Template for Economic Recovery

    Olga Kefalogianni

    Hard times these past few years have forced a competitive filtering-reset to take place in tourism. Since the economic crisis began in 2008, some businesses have shined, while others have ended up stagnated or worse, bankrupt for many factors. However dismal the crisis has been though, in the end the customer/traveler is starting to benefit. Looking at countries like Greece, and tourism competitors in the southern Europe region, provides us with some answers as to how any entity can survive when the competition gets really tough. The question “what differentiates a successful tourism marketing campaign”, begs to be answered.

    It’s so often a sad reality in a competitive business world that sometimes potentially wonderful businesses just lose. But when one …


  • Catching the Breeze: A Selection of Sailing Trips for 2014

    Lord Nelson

    At long last Spring is here north of the Equator, and for the seafarer at heart the sea breezes bring remembrances of good times, adventure, even romance. If landlubber vacationing has become old hat, or if the siren’s call has set your compass seaward, here’s a selection of sailing vacations adventures to set sail for. Let the wind take you. 

    Bali & Beyond: Exotic Islands

    Baby Boomers may remember their parents sighing, “Bali Ha’i” at some point in time or other. The famous song from the film South Pacific fueled many a fantasy and real voyage to the magical islands or Indonesia. Well, Millennials and all generations can still capture a piece of the South Pacific Ocean  here in the …


  • Play2Shop Relieves Gaming Addiction – Play and Shop Online

    Blasting Ducks to Shop

    Maybe you heard already, about half the activity on the social web involves game playing or other forms of entertainment. No matter what kind of device is used to access the web, it’s clear being social is more about fun than it is about business. That being said, why haven’t more businesses caught on to what the audience is into? A new startup called Play2Shop may help change all that. 

    The concept of offering prizes for gaming is not a new one. Anybody out there who had Yahoo! loaded on their first PC probably ended up in a game of backgammon or chess with a distance partner at one time or other. Points to trade for this and that, the …


  • Microsoft Surface 2 and the Need for App Supremecy

    MS Surface

    Earlier today ZDNet’s Charlie Osborne broke the news Nvidia’s CEO spilled the beans on what version 2 of the Microsoft Surface tablet might offer. At the top of the MS list of “must have” or “killer apps” is none other than the software giant’s Outlook, one big plus missing from the current iteration of smart device. But is a mail program enough of a “killer” to matter? 

    As for the “leaked” news of Microsoft, Nvidia CEO Jen-Hsun Huang was caught discussing with CNETs’  about just how hard his firm and Microsoft are working to rescue and rejuvenate interest in what has been a fiscal disappointment for MS, so far.  The dismal sales figures for the MS tablet made …


  • Android vs. iOS and Other Revenue Schemes

    Android versus iOS

    You know what? It doesn’t matter if Google Play has 5 trillion more downloads form it than the iOS App Store if Google doesn’t gain revenue share on the market. 

    There, how simple was that to understand? Well, apparently not many tech media people can grasp such complex algorithms as money making. Not even the so-called “The Capitalist Tool“, Forbes Magazine, seems to grasp the indefinable. News foretelling of Google Android surging into the lead by virtue of China, India, Russia and Brazil market destructiveness are – impotent when compared to Apple earnings. Sure Android is making headway, how could the OS not given so much media hype? 

    Okay, it’s not that poor little App Annie is …


  • A Well Deserved Reckoning for Former HP Exec Adrian Jones

    Adrian Jones

    All Things D’s Arik Hesseldahl had an interesting item this week about Oracle’s new head of its Asia operations. And the name Adrian Jones immediately rang a bell here, as it clearly did with that reporter.

    I did a little research of my own. It turns out that Jones was a former HP executive who made headlines in 2011 when he left HP for Oracle.  HP sued Jones after he left, saying he used a USB storage device to copy proprietary HP documents, including strategic plans, financial statements, sales figures and employee data, etc. 

    The lawsuit came amid the feud between HP and Oracle that appears to have arisen after Oracle hired Mark Hurd shortly after Hurd left HP.  HP’s …


  • What If the Rumored Nexus 7 Could Talk Too?

    Asus Fonepad

    Rumors that a new Nexus 7 tablet is coming today are music to some tablet fans’ ears. This second generation Android slate, which will probably be announced in San Fancisco later today, will likely be manufactured ASUS too. My question for all the manufacturers is, “Where’s my super-sized smart phone with hands free?” 

    As an avid, and I mean fanatical user of the iPad II, ownership of a new fangled Nexus has an appeal, I must say. It’s not that Apple has lost any of its “Zing”, mind you, it’s just that Google and Android do offer up the other end of the consumable digital experience. Now, what appears to be strategic leakage of this new Nexus 7 inch product, …


  • An Einstein Rationale for Your Business Marketing

    Insanity: Doing the same thing over and over again and expecting different results Albert Einstein -

    Einstein is credited with many a smart quotation, but perhaps the most relevant one for business in the digital age than this one. With this brilliant sort of simplification in mind, marketing and PR today is insane, or worse. But however much we would enjoy criticizing the evangelists (good and bad) for such things as social media and affiliate programs, etc. the problem with YOUR business is not really their fault. Now is it? 

    Last week I was with a notable friend visiting Europe for speaking engagements, and for promoting his most recent book; “What’s the Future of Business”. Brian Solis is probably …


  • Brian Solis and “The Future of Business” Convergence in Paris

    Phil Butler and Brian Solis

    Whether you personally like it or not, and whether or not your business is well prepared for it, the convergence of digital media with you and your interests has already begun. More significantly, the narrowing digital divide will soon even surprise the most wired digital adopters of all. 

    “In the future, successful businesses will be ‘Customer Companies’—companies that connect with their customers, partners, employees, and products in entirely new ways.” - Marc Benioff, Chairman and CEO, salesforce.com, speaking about Brian Solis’ latest book  - 

    This week an old friend of mine, Brian Solis, headed to Paris and London for a series of meetings ostensibly intended for promoting his latest book, “What’s the Future of Business”. This volume is the …


  • 5+ Social Media Tools to Beat the College Rush With

    Way back in 2007, about the time social media and the so-called “conversation” really took off, Miriam Webster’s definition of the term really was about as archaic as it gets. Using “Forms of electronic communication” to intro social media was and is about as useful as the word “explosion” is to describe a thermonuclear blast. Fast forward to today, and using Facebook plus some social networks, apps and so forth, there’s a lot out there to empower students this Fall.  Those forms of electronic communication have now become near necessities. 

    Yep, you can hook up before the semester begins via a virtual maze of school groups and tools. Here are a few tips to help guide you through the educationalist’s …


  • Sony Playstation 4 Preview: A Numbers Smackdown Vs XBox One?

    PS4 dual shock controller

    Sony revealed  last evening at their E3 press conference the long awaited “look” and specifics of the highly anticipated Playstation 4. With a launch expected sometime in November, and a low retail price of $399, the new console shows great potential for holiday season 2013/14. 

    In an apparent bid to under-cut Microsoft’s Xbox One launch in the US, Sony theoretically chops MS sales numbers by a bunch in taking off a hundred bucks from the family budget here. Add in other strategic “jabs” like Sony unrestricting used game selling and trading, among other “key” positioning moves, and Sony Playstation 4 futures just went up with the current press. 

    What’s more, PS4 game play will not require online authentication like Microsoft …


  • Apple iOS and Mac OS X Get Next’d: But What’s the Big Secret?

    Apple branding

    Later on today Apple’s Tim Cook will unveil the highly anticipated latest upgrades on iOS and Mac OS X. Some experts think Apple may unleash some gargantuan news amid a lot of apparent secrecy.  

    Scheduled to be announced at the annual Worldwide Developer’s Conference (WWDC), the latest Apple changes are reportedly the most significant ones to add to iPhone and iPad functionality ever. Later on today CEO Tim Cook will draw the curtain back at the Moscone West Center in San Francisco and give a window into what the coming iPhone and iPad hardware will run on, and perhaps more. Judging by the super (relatively) secretive tone of this event so far, and the minimalist departure in logos …


  • NOOWIT: A New & Very Witty Feed Innovation

    Magazine cover

    And now a word about NOOWIT, “your digital world in a multidimensional magazine form.”

    It sounds interesting, doesn’t it? NOOWIT is a “now century” feed reader-slash publishing platform unlike any you will have experienced so far. Really. A so-called “adaptive information filter”, NOOWIT goes a long way toward organizing a user’s information universe, and to hoeing the weeds of information overload, all from inside a classy walled garden magazine. The service is pretty close to an “all in one” for media consumers, and another channel for publishers too.

    About ten years ago the world of tech development seemed to want to produce an “all in one” platform or service to attract a host of users (traffic), and for pretty obvious …


  • Born of Fairytale, 32-Carat Koi Diamond Becomes Legend

    The Koi Diamond (Courtesy Rawstone Business Holding)

    Once, long before recorded time, a single stalwart koi fish overcame the impossible to be utterly transformed. Far up at the headwaters of the Yellow River in China, it is said, millions of glistening koi once swam upstream to overcome the cataracts and falls. All but one failed to jump the Dragon Gate, but that lone colorful fish unleashed itself from a watery travail, to become a golden celestial dragon. So goes the legend of the koi in Asia.

    Eastern Asia’s most revered symbol of prosperity and perseverance, the tale of the koi recollects a magical journey, a legendary struggle over adversity and into unimaginable fortune. This archetypal legend of the koi dates back thousands of years in Asian culture, …


  • 4 Must Attend Eco Events in America 2013

    green

     

    To preserve our world, our way of life for the future, we must remember: The environment is everything that isn’t me. 
    —Albert Einstein

    Even as our society and way of life become more complicated, the dangers to our planet become more apparent, leaving those of us with a mind towards leaving a healthy home behind for our children on the hook for making the best of a troubling situation. From simple recycling, to backing businesses that keep the Earth in mind, each of us has a part to play if we hope to make a positive difference. Technology sets us free, and likewise restrains us into responsible action. The four conferences below provide a window into how green our …


  • BlueGlass Interactive Engages UK With Quaturo Acquisition

    blueglass1

    Mercurially rising digital marketing firm BlueGlass has once again announced a major acquisition, the second so far this year. According to a post on their blog, the digital marketing firm bought UK content marketing player Quaturo in an apparent all-equity deal that heralds BlueGlass UK as well. According to the news Quaturo’s employees will all be integrated into the BlueGlass organization, including their director Kevin Gibbons.

    In a slick move to position themselves in the under-serviced UK marketing space, the U.S. digital marketers move in on servicing what CEO Richard Zwicky termed; “a surprisingly small share of UK companies, making use of integrated content marketing services.” 

    BlueGlass, a Tampa, Florida media conglomeration made up of online marketing and search …


  • EU Regulators Slamming Door On Unfair Tech Competition

    competition

    Yesterday regulators in the EU charged Microsoft with a breach of promise to consumers for not having provided rival browser choices. The ruling, handed down by EU antitrust commissioner Joaquin Almunia, paves the way for fines stemming from Microsoft’s 2009 settlement agreement. Even more significantly, the scope of the EU commissioner’s authority may well snag other global tech companies. 

    Tech Forward – Competition In An Advanced Society

    This dispute has already cost Microsoft more than $1 billion euros. Almunia, the EU’s antitrust watchdog, made no bones about slamming the world’s biggest software company for failure to comply, in a news briefing held on the subject, Almuria told reporters: 

    “If companies enter into commitments, they must do what they are committed …



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