Free People Replaces Super Models with Actual Customers

Free People is following the latest trend of swapping out super models on their website for actual people. The move makes sense since if you’re someone who follows fashion bloggers on Instagram, their photos could be more influential on what you buy than actual ads.

  • JasmineStarlight

    Watch out super skinny models….brilliant idea. The everyday person out and about….soon they will be looking for payment too for photos used :)